Having active brand ambassadors is critical to your program’s success. You want them to begin adding value to your brand as soon as possible, but you first must activate your ambassador.  Initial activation needs to be followed up by continuous […]

Measuring the success of your brand ambassador program is important. But what metrics should you use as indicators of success? Which measurements will allow you to see for yourself the success of your brand ambassador program? When analyzing what your […]

It is critical to understand the different stages of a brand ambassador program in order to have success. We are excited to share with you the life cycle of a brand ambassador program, which has been developed by working with […]